Best known for their slick, super stylish tailoring, The Kooples have now turned their intentions to sportswear.
Available at Selfridges London, Birmingham, Manchester Trafford and Manchester Exchange Square, the collection takes inspiration from American sportswear and Parisian chic.
Featuring a carefully edited range of off-duty essentials, from clean cut polos to effortless tees, the much anticipated collection is sure to be a strong favourite of the modern man.
To make the range that little bit more desirable, the creative campaign is fronted by international football icon, Eric Cantona, and his wife Rachida Brakni.
Head over to Selfridges to get yours...