Fashion News: River Island Announces New Brand Direction in Men's Tailoring

River Island has announced the launch of a new campaign championing the relaunch of its tailoring collection.

Stuff I Like: The Savile Row Company Made-to-Measure Shirt

If you’re looking for a shirt that is like no other, may I recommend using The Savile Row Company’s made-to-measure service? 

Stuff I Like: The Armoury SS17 Lookbook

If you're not already familiar with The Armoury, you need to be. 

Fashion News: Patrick Grant opens First E.Tautz Store

Patrick Grant has opened his first E.Tautz store at 71 Duke Street, North Mayfair, London. 

Stuff I Like/Fashion News: Darren Kennedy Launches New 'DK x LC' AW14 Collection

A friend of mine - Mr Darren Kennedy - has just launched his third suit collection with Irish tailor, Louis Copeland.

Stuff I Like: Ede & Ravenscroft Personal Shirt Making Service

Having trouble finding the perfect shirt? May I suggest Ede & Ravenscroft (the UK's oldest tailor, turning 325 this year) and their personal shirt making service?

A Closer Look: Smart Turnout Striped Bow tie

Ideal for a quick outfit upgrade, this bow tie from Smart Turnout is sure to add a touch of class to your contemporary accessory collection. Smart Turnout, £45.

Summer Tailoring | Matches Fashion

1. Mr Rick Tailor Bold stripe jacket, £295 | 2. Christian Louboutin Loafers, £595 | 3. Jonathan Saunders francis trousers, £390 | 4. Hardy Amies Grey check trousers, £295 | 5. L.G.R Sunglasses, £228 | All available at Matches Fashion.

Lighten up your summer wardrobe with this new range of tailoring at Matches Fashion. In a variety of cool cotton, linen and silk, looking hot this sunny season couldn't be easier...

Moss Bros Bespoke Suits

Building on an impressive 160 years of experience, Moss Bespoke is a simple, made-to-order service, based around unique customisation.

Aimed at a fresh, modern generation of suit buyers, the process couldn't be easier or better value for money.

Once you have stepped through the doors, a Moss Bespoke style adviser will guide you through the easy to understand process, where your measurements are transferred on to an iPad and delivered to their factory at the touch of a button.

Your specially crafted suit, tailored exclusively for you, is then delivered in 6-8 weeks, requiring only one more fitting upon collection. Sounds good eh?

It's as easy as 1-2-3. Choose your cut, cloth and detail and you have yourself a premium, personalised product at off the peg prices.

Selected stores only.

The Summer Essentials | SS12

1. Paul Smith London Abbey double-breasted blazer at Mr Porter £515| 2. Hawaiian shirt in stores at H&M £14.95| 3. Ray-Ban Classic camo clubmaster sunglasses at ASOS £120| 4. New Balance 574 mie trainers at my-wardrobe £70|

Now the spring has arrived and the sun has reappeared, it's about time you got equipped for the sunnier months ahead. From sporty footwear to crisp tailoring, the possibilities are endless this summer. So put away those knits and boots and get on those shorts and shades for the years most anticipated season!

Accessories | The Knitted Tie

1. Harrods knitted tie £69.95| 2. KJ Beckett knitted tie £29.95| 3. Etro patterned knitted silk tie £100|

Attention! If you own any ordinary, plain and out-of-date ties, then round them up now and throw them away! OK, that's going a bit too far, but you should give them a well deserved break.

This season it's all about the knitted tie, so button up your shirt and choose from one of these three beauts above.

The Chess London Launch Party

Set in the exclusive private members club, Home House, surrounded by a host of familiar faces, Chess London celebrated their much anticipated launch in style.

Guests including Tottenham's Jermaine Jenas, West Brom's Keith Andrews (Chess Director) and Reading's Jason Roberts (Ambassador) enjoyed a selection of drinks and bespoke cocktails, whilst experiencing the first chapter of the Chess London story.

A combination of classic tailoring and contemporary casual wear, the opening collection focuses on high quality and extreme attention to detail. Ideal for the 21st century male, the pieces on show gave a firm nod to those who want the best out of their clothing.

Head to Chess London now and leave a better man...

Three great suits from Harrods

1. Paul Smith The Floral Suit £599| 2. Paul Smith The Willoughby Suit £449| 3. D&G Brad Suit £699| All available at Harrods

Along with a collection of great shoes, accessories and plain white t-shirts, there is one more thing every man should own - a great suit. From Paul Smith to D&G, Harrods have a fantastic collection of sharp suits perfect for the modern man. See above three of the very best.

Say hello to MyEdo

Ever been to a club, pub or restaurant and spotted the gentleman to the right of you with the same jacket? Awkward eh?

Well this isn't happening anymore! Say hello to the new kid on the block, MyEdo, who offer exclusive and one off pieces from some of the best Italian brands out there.

With exclusive rights to the likes of Di Biasi, Ricco, Neill Katter and VKing, you'll never turn up facing a duplicate outfit ever again.

And if that wasn't enough to get you on board, The Modern Man is guest blogging for them, so head over to MyEdo.co.uk now and check them out.

Introducing Chess London

Created in 2010, Chess London offers the modern man a wardrobe that allows him well designed, high quality apparel built on honoured British tradition tailoring.

Its subtle details and touches of individuality have already attracted the interests of high profile ambassadors including NBA star Luol Deng, footballer Phil Jones, and guitarist for Florence and the Machine, Rob Ackroyd.

"Chess London's signiature style is 'detail under cover'. Our style is classic with a modern twist. We are a brand that is led by design and quality.

"At Chess London we appreciate classic British menswear from the eye of a modern Londoner who wants to look his best, and it's from this contrast we draw our inspiration," says designer Ali Riaz.

For spring/summer 12, the collection is characterised by its excellent quality, durability and wearability. Featuring suits, jackets, jumpers, outwear and accessories, Chess London is set to add a touch of class to the world of menswear.

Go to Chess London now to follow their live launch countdown.

New Years Eve sorted with ASOS

All looks available at ASOS

With Christmas already a thing of the past, and New Year just around the corner, it's time you got yourself in gear and thought about your New Years outfit...

2011 has seen some real movement in the world of men's fashion, so why not celebrate in style with these fantastic outfit ideas from ASOS?

The Modern Man has selected three great looks, each ideal for different occasions:

Look 1: The first, and smartest of these three looks, is the perfect outfit for a 'Dinner and Dance' themed evening.

The white slim fit tuxedo and black bow tie provide a classic contrast, and give off the look of a true gentleman. Pair with some smart black shoes and your outfit is complete.

Look 2: This second look is probably the most popular. It can be a tricky task picking a more casual outfit for New Years, but this look from ASOS is ideal.

The jacket and trousers give it a real smart feel, yet the fit and materials of both, make it far more casual.

Look 3: If you're hitting the town this New Years then this last look is for you. Smart-casual as I like to call it!

The tweed suit remains smart and stylish, yet its material and fit gives off a real urban look. Pair with some classic brogues and you'll be the talk of the town.

Whatever outfit you go for, I wish you all a fantastic evening! Thank you so much for all your support this year, and make sure you stay with me for the next! BW

Patrick Grant

Who is he? Crowned designer of the year in 2010, Grant is an impeccably dressed tailor.

Where can you find him? Take a walk down the famous Savile Row, and you may just bump into him.

How do you recognize him? Grant bases his style on the traditions of Savile Row, but adds his own touches with the likes of the bow tie.

Style inspiration

There is no shame in admitting we turn to others for inspiration, and 'The Modern Man' is no different. In my eyes, there is not many better than GQ's very own wondering eye, Tommy Ton.

Searching the stylish streets of some of the worlds biggest cities, Tommy captures some of the most dapper gents alive. Below are some of the best looks captured by the man himself at the Venue Clicquot Polo Classic. Enjoy, and be inspired:

View all of the shots from this event here

A SPECIAL look at AllSaints tailoring

Being a 'modern man' is being knowledgeable. It is grasping the concepts which make an old school gentleman, and adding your own new, edgy and exciting twists...

 This isn't the first time I have shared with you AllSaints tailoring, but since discovering their new summer tailoring lookbook's, I thought they deserved a mention of their own.

 When looking for something different in a suit, AllSaints is your go to. In fact, you couldn't get much more diverse if you tried. With a wide range of pieces to mix and match, the opportunities are endless. For this SPECIAL look at AllSaints tailoring, we have featured here some of the best items from the new lookbook images above, and given you a few options for when to wear them. Enjoy:

 Look 1 (Left) :

Having a day out in the city? This look is perfect for those casual occasions, and when day turns to night you won't look out of place sipping cocktails in a stylish bar.

Look 2 (centre) :

Now summer is nearly here, those evening drinks should be happening more often. Wear this look while enjoying drinks in the sun, and let the compliments begin...

Look 3 (right) :

This look would be the perfect outfit for a wedding after party. Be sure to roll up the trousers for that extra edgy feel, but beware you may upset the groom by looking more dapper!

View all these looks and more at AllSaints.

Neil Barrett shirt

Mr Neil Barret is a menswear mastermind in creating a unique style for the many 'modern men' across the globe. His perfect blends of English tailoring and Italian craftsmanship mean his creations can add that little extra something to any outfit.

This simple but effective Neil Barrett short sleeve shirt would be the perfect addition to your summer wardrobe, adding a touch of elegance to your casual summer suit. 'The Modern Man' says scrap the trousers, and opt for a smart pair of tailored shorts with some on trend loafers:

Available at thecorner.